Dimple Hayathi Unveils "Redmi 12 Series" at Bajaj Electronics

 Hyderabad – 3 rd August, 2023 – The Redmi 12 Series - The Redmi 12 5G and

Redmi 12, deliver a premium smartphone experience, packaging flagship grade

crystal glass back design and exceptional performance at honest pricing that sets a

new benchmark in the segment. Crafted with precision, Redmi 12 Series embodies

three key pillars of design - craftsmanship, ergonomics, and durability. The massive

17.2cm (6.79) FHD+ Display, which is the largest display on a Redmi smartphone

yet and comes with a 90Hz AdaptiveSync display, offers an immersive visual

experience, while a Corning Gorilla Glass build and IP53 rating ensures that the

devices are built to last.

The Redmi 12 5G is also India's first smartphone to house the Snapdragon® 4 Gen

2 5G processor, featuring a flagship-level 4nm architecture that efficiently unlocks

5G capabilities for faster connectivity.

With the Global Debut of Redmi 12 5G in India, Xiaomi has yet again emerged as

the catalyst to drive the country's next wave of digital revolution by making

unparalleled 5G experiences accessible to the masses.

Expands portfolio

Bringing a healthier, more connected, and empowered lifestyle to its users, Xiaomi

has also expanded into the wearables portfolio with the sleek and stylish Redmi

Watch 3 Active. Sporting a large 4.65cm (1.83) screen with Bluetooth calling,

compatibility with Android and iOS devices, up to 12-days battery life, and a 5ATM

water-resistant rating that makes it ideal for swimming and water sports, the Redmi

Watch 3 Active brings together the ultimate fusion of style and functionality!

Following the successful launch of TWS - Redmi Active Buds 4 in June this year,

Xiaomi is further elevating users' audio experience with its first 'Made in India'

wireless audio device - Redmi SonicBass Wireless Earphones 2. Weighing just 22

grams, the Redmi SonicBass Wireless Earphones 2 are ultra-light, compatible with

the 5.2 Bluetooth version, offer multipoint connectivity with fast charging, which

makes it the perfect audio companion for music aficionados who are always on the

move, as well as for logging into long work calls.

Price and availability

Redmi 12 4G will be available at an effective price inclusive of offers at INR 8,999 for

4GB+128GB and INR 10,499 for 6GB+128GB across August 4th 2023 – 12 noon.

*Offer Details:

· Users can avail an instant discount of Rs. 1000 with ICICI Credit and Debit cards

or INR 1000 exchange bonus for existing Xiaomi users on the 4GB variant.

· Xiaomi and Redmi users can avail an additional discount of INR 1000 on the

purchase of 6GB variant.

Redmi 12 5G will be available at an effective price inclusive of offers at INR 10,999

for 4GB+128GB, INR 12,499 for 6GB+128GB and INR 14,499 for 8GB+256GB

across starting August 4th 2023 – 12 noon.

*Offer Details:

Users can avail an instant discount of Rs. 1000 with ICICI Credit and Debit cards on

the 4GB and 6GB variant.

Xiaomi users can avail an additional discount of INR 1000 on the purchase of 8GB

variant.

Onam : Xiaomi India brings you the exciting consumer offers this onam and stand a

chance to win Gold on purchase of every Xiaomi phones

Get a chance to win Xiaomi TV’s, Redmi Phones, Redmi Buds, Redmi Watch with

Bluetooth calling Redmi Power banks and many more gifts

Actress Dimple Hayathi graced the unveiling of the “All new Redmi 12 5G“at Bajaj

Electronics at NEXUS HYDERABAD MALL Store– Actress Dimple Hayathi at the

launch of Redmi 12 5G revolution said “Hey, guys! I just got my hands on the Redmi

12 5G, and I'm loving it! It's the more affordable 5G phone out there with a premium

crystal glass back and the 6.79" 90Hz FHD+ Display is just WOW. With its 50MP

Dual Camera, my photos are turning out to be top-notch! Plus, the beautiful colour

with Moonstone Silver and Rainbow Hues makes it absolutely gorgeous!”

Mr. Karan Bajaj CEO BAJAJ Electronics said “We at Bajaj Electronics are glad to

host the unveiling of the Xiaomi Latest Smartphone Redmi 12 Series at our Store.

We have had an amazing association with REDMI and we look forward for an

exceptional association with the brand in the near future. He added we extend our

warm welcome to Actress Dimple Hayathi for visiting our store to unveil the latest

Smartphone REDMI 12 Series.

ABOUT XIOMI

Xiaomi is one of the world’s leading smartphone companies. According to Canalys,

the company’s market share in terms of smartphone shipments ranked No. 3 globally

in 2022. In December 2022, MAU of MIUI reached approximately 582 million

globally. The company has also established the world’s leading consumer AIoT

(AI+IoT) platform, with 589 million smart devices connected to its platform as of

December 31, 2022, excluding smartphones, tablets and laptops. Xiaomi products

are present in more than 100 countries and regions around the world. In August

2022, the company made the Fortune Global 500 list for the fourth time, ranking

#266, up 72 places compared to 2021. Xiaomi is a constituent of the Hang Seng

Index, Hang Seng China Enterprises Index, Hang Seng TECH Index and Hang Seng

China 50 Index. Xiaomi India is the number 1 Smart TV brand since Q2 2018 IDC

Worldwide Quarterly Tracker.

-Press note